A little Something Extra

If you have always wanted photographs of your products to look as if they are about to be featured in a top class glossy magazine, then you are going to need a little extra work doing on the images. I can offer you a post production service to get the images just how you want them. Ring by David Miracca, Earrings by Louise Miller as before. Photography and Post Production by Full Focus

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Clean White Backgrounds

Clean white cut out style backgrounds are as popular as ever and the results I am getting from my studio are brilliant white,  perfect if you want your product to be photographed on a neutral background with no shadows or graduations. Here are some recent examples: Louise Miller, Ridley & Dowse, Lorarty Jewellery

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Open Studio – Portraits for everyone.

Looking for your portrait?- Go to www.photoboxgallery.com/fullfocus.  What a great Open Studio’s, the special launch night on Thursday started well with wine and nibbles from the Modern Pantry, so after a couple of glasses everyone seemed alot happier at having their portrait taken – funny that!   Friday, Saturday and Sunday provided me with many more subjects to photograph, some people couldn’t wait to get in front of the camera and strike a pose, whilst others got dragged in by friends or wives. However, as you can see from the photographs everyone, no matter how reluctant, enjoyed the experience in the end and several designers got some great portraits to use for press purposes too.

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Welcome to my new Studio

With more space and a lift to save your legs, the new Full Focus photography studio is located in St John’s Square two minutes away from my old studio in Clerkenwell.  I also have some great new equipment, and can now offer shadowless super white cut out backgrounds for larger products, as well as full length model shots.
So if you need some fresh new photography to rejuvenate your marketing material then email me and come for a visit.

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Size is Everything

Full Focus is moving to a new larger studio in Clerkenwell. More updates following soon.

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Confidence in 2010

In February I was pleased to see confidence again in my clients, everyone seems to be more up beat and positive about opportunities in 2010 and many designers are re-thinking their marketing strategies. As a result I have taken some great photographs of new work and helped to unite collections with fresh photography of old pieces. Below is a taster from some of the shoots.

From top left to bottom right:

1, Silver Vessels by Will Odell; 2,3,4 Exploring 3d and textures with Yen;   5,6 Bright Spring Summer bags by Bird in The Hand; 7,8 Jewellery to mark special occasions by Olivia Schlevogt; 9,10 Expressive Jewellery  by Justine Cullen jfab7@hotmail.com; 11,12 Strong Architectural rings by Sarah Herriot.

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Full Focus Photography Tips and Tricks Workshop

It was only a matter of time until I talked myself into doing another photography seminar. This time it was all organised by Sarah and Hazel at Craft Central and took place in the impressive gallery on the ground floor. The snaps below are as I was setting up. 10 designers came to the 2 hour session and I gave them advice and demonstrations on how to photograph and style their own products. Thanks to all who came it was great to see your products and find out about your businesses.

Craft Central organise lots of seminars and advice sessions for creative businesses, they also have brilliant facilities such as a pop up shop for hire. To find out more have a look at the website.

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Faith Tavender Jewellery

Faith Tavender has been busy designing a new range to be launched on Not on The High Street. I think it will be a hit!

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Private Art Collections

I had the wonderful opportunity of photographing two completely different art collections recently. It is an immensely difficult task accurately photographing works of art in situ as there are often chandeliers, tables etc in the way of the perfect shot. These were close up details of my favorites.

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Rachel Entwistle

Rachel Entwistle

It is always great when designers know what they want to achieve at a shoot, and Rachel had a clear idea of the look she wanted  using a textured background to show off her jewellery to best effect.

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